History
It all began in May 2022, when we were faced with an unprecedented glass crisis. This resulted in the first-ever shortage of glass containers, especially for winegrowers unable to bottle their precious nectar.
This incident highlighted the aberration that persists in our society: a glass bottle is a finished product that can be reused an average of 30 times.
Yet we continue to use it as single-use plastic packaging. When all we need to do is wash it and it can be reused, and the deposit system has already been tried and tested.
That's why we created the Oenoco project, whose mission is to design products and solutions for use in order to participate in the revival of the deposit in France.
Concept
In concrete terms, we designed a standardized bottle, with the idea of recreating the star-spangled bottle of yesteryear, in order firstly to create a strong brand image around the deposit, so that the consumer immediately understands that this bottle is returnable, and that it should be returned rather than recycled.
At the same time, we've created a series of racks to optimize storage space and make economies of scale on logistics and transport.
What's more, this innovation enables 720 bottles to be inserted on a traditional EPAL pallet, instead of the 480 bottles usually transported in CFP crates.
What's more, its design eliminates the need for dry materials such as plastic film to stabilize them during road transport. But it also reduces the cost of their production, eliminating dependence on glass producers, which can lead to significant price rises or, worse still, shortages.
